In September 2007, Arbit Choudhury was awarded the prestigious Manthan Award under the e-Entertainment category, for its contribution to developing the concept of micro-distribution. The Manthan Award is an initiative by Digital Empowerment Foundation , India as the National initiative of World Summit Award, to select and promote the best practices in e-Content and Creativity in India.
In June 2006, the concept of Arbit Choudhury as the World’s 1st B-school (MBA) Comic Character, selected as one of few bright creative ideas in the “Creative Future of India” Programme, out of more than 1000 contestants. The programme was organized by British Council in collaboration with IIM Bangalore. The creative maturity of the concept of the World’s 1st B-school comic character was highly appreciated by an international expert panel.
On February 15th 2006, Arbit Choudhury was included in the “Did You Know” section of Wikipedia, and was recognized as the “World’s 1st MBA Comic Character”.
On November 29th 2009, Popular website www.brighthub.com rated Arbit Choudhury as the 2nd best in Change Management, preceded only by Dilbert.
On June 15th, 2007, Arbit Choudhury was featured as part of a special article on web-comics, published in Chennai edition of Indian Express.
On October 3rd, 2005, Arbit Choudhury featured in the B-schools edition of Business World magazine.
On October 18th 2005, Arbit Choudhury appeared on the front pages of Bombay and Kolkata Times (Times of India).
On September 5th 2010, Arbit Choudhury featured prominently in an article on web-comics, published in the Sunday Times edition of Times of India.