Tag ‘Marketing’

Marketing and Branding

Monday - August 16th, 2010

TekNik:- That guy over there must be a Marketing Consultant. Arbit Choudhury:- Why? TekNik:- He was suggesting tea branding strategies to the chaiwala!!

TekNik:- That guy over there must be a Marketing Consultant. Arbit Choudhury:- Why? TekNik:- He was suggesting tea branding strategies to the chaiwala!!

Matrimonial Industry

Friday - July 16th, 2010

Perplex Singh reading a newspaper:- An article says that the matrimonial website industry in India is growing at the rate of a whopping 50% per year. Which traditional market segment can we categorize them into? Arbit Choudhury replies:- Consumer Durables !!

Perplex Singh reading a newspaper:- An article says that the matrimonial website industry in India is growing at the rate of a whopping 50% per year. Which traditional market segment can we categorize them into? Arbit Choudhury replies:- Consumer Durables !!

Why not fall for an MBA

Sunday - February 14th, 2010

Maya - Reasons why on should not fall for an MBA: A Finance major would try to maximize the ROI from the relationship. A Human resource (HR) Major would make you fill approaisal forms. A Supply Chain major would expect a 6-sigma performance levels. A Marketing major would never keep promises

Maya – Reasons why on should not fall for an MBA:

  • A Finance major would try to maximize the ROI from the relationship.
  • A Human resource (HR) Major would make you fill approaisal forms.
  • A Supply Chain major would expect a 6-sigma performance levels.
  • A Marketing major would never keep promises

Brand Equity

Monday - February 1st, 2010

Arbit:- Hey Antique! Why do you look so crossed today?? Antique:- I got a Grade C in the weekly Marketing Test. Arbit:- Come on..You are the topper in all subjects.. A 'C' in one test will not harm your grades much.. Antique:- I know.. but I am worried about my Brand Equity among Profs and Girls.

Arbit:- Hey Antique! Why do you look so crossed today?? Antique:- I got a Grade C in the weekly Marketing Test. Arbit:- Come on..You are the topper in all subjects.. A ‘C’ in one test will not harm your grades much.. Antique:- I know.. but I am worried about my Brand Equity among Profs and Girls.

World AIDS Day Cartoon

Tuesday - December 1st, 2009

4 P's of Aids Awareness::  Protection - During Sex | Prevention - of multiple=

4 P’s of Aids Awareness::
- Protection – During Sex
- Prevention – of multiple partners
- Precaution – in blood transfusion / needles
- Perception – positive attitude towards the infected

Business Definition of a Disease

Saturday - November 1st, 2008

TekNik:- Hey Arbit! Where is Perplex Singh these days. Haven't seen him for a while. Arbit:- A distributor of low ROI FMCG products has Warehoused him with its Viral Marketing TekNik:???? Arbit: he has got Maleria!!

TekNik:- Hey Arbit! Where is Perplex Singh these days. Haven’t seen him for a while.
Arbit:- A distributor of low ROI FMCG products has Warehoused him with its Viral Marketing
TekNik:????
Arbit: he has got Maleria!!

Marketing for a Social Cause

Sunday - March 16th, 2008

Perplex Singh:- The NGO ProjectWHY has launched an internet campaign to generate 60 lakhs in 60 days for under privilaged children. What would Management Guru Kotler have called this?  Arbit Choudhury:- Socio-Viral Marketing !!

Perplex Singh:- The NGO ProjectWHY has launched an internet campaign to generate 60 lakhs in 60 days for under privilaged children. What would Management Guru Kotler have called this?
Arbit Choudhury:- Socio-Viral Marketing !!

AIDS and Brand Loyalty

Saturday - December 1st, 2007

Aids Day Special:: Arbit Choudhury:- Our Marketing Prof is supporting an NGO in spreading AIDS Awareness. TekNik:- Thats nice! How is he doing that? Arbit Choudhury:- By giving special guest lectures to students on Brand Loyalty

Aids Day Special:: Arbit Choudhury:- Our Marketing Prof is supporting an NGO in spreading AIDS Awareness. TekNik:- That’s nice! How is he doing that? Arbit Choudhury:- By giving special guest lectures to students on “Brand Loyalty”

Finance vs. Marketing

Thursday - November 1st, 2007

Perplex Singh:- Hey Arbit! Should I take up Finance or Marketing majors? Arbit Choudhury:- Depends on who do you want to dupe for a living. The Investor or the Customer!!

Perplex Singh:- Hey Arbit! Should I take up Finance or Marketing majors? Arbit Choudhury:- Depends on who do you want to dupe for a living. The Investor or the Customer!!

How an MBA proposes to his Girlfriend

Thursday - November 1st, 2007

Maya:- Arbit, had I not proposed to you, how would you have proposed to me? Arbit Choudhury:- You have become the leader in all the market segments of my heart, I would like to convert you into a permanent asset in my life's balance sheet.

Maya:- Arbit, had I not proposed to you, how would you have proposed to me? Arbit Choudhury:- You have become the leader in all the market segments of my heart, I would like to convert you into a permanent asset in my life’s balance sheet.
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  • ArbitChoudhury: Arbit Choudhury Comic No. 0714 | Matrimonial Industry :-) http://twitpic.com/2666yt
    2 months ago
    nikhilnk: @kulkarninikhil Hey Nikhil @ArbitChoudhury has a mention in today's TOI Crest! Congratulations! Great that you are still working on it :)
    2 months ago
    Vasanthkumark: @Aditya__Gupta The creators of @ArbitChoudhury are also from #NITIE. And it is evident that they remember the tradition! :)
    3 months ago
    Vasanthkumark: #NITIE, does it sound familiar? :D RT: @ArbitChoudhury: Arbit Choudhury Comic No. 0712 | MBA Irony Series http://twitpic.com/1yqmrl
    3 months ago
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