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Positioning Concept Cartoon

Prof. Lingampalli Rangareddy:- Arpit ! Give me a live example of Michael Porter’s Positioning Concept. Arbit Choudhury:- Since, your sample selection method selects more backbenchers for answering your questions, I applied the positioning concept and moved to the very first row. Tweet This Post


Motivation and Girlfriends

Prof. Lingampalli Rangareddy:- Frederick Herzberg’s theory on job motivation states that – hygiene factors are those that can cause dissatisfaction if missing, but do not necessarily motivate if increased. Arpit, can you give an example? Arbit Choudhury:- Girlfriends !! Tweet This Post


Investment Banker Turns Novelist

Antique Jain – My ex-Investment Banker friend Bulldev Bearagi has turned novelist. Arbit Choudhury:- That’s cool. Antique Jain:- But the Publisher has rejected the manuscript of How the meltdown left me frozen. Arbit Choudhury:- Why? Antique Jain:- They refused to accept his manuscript in MS Excel format. Tweet This Post


Finance Funda in Real Life

Perplex Singh:- Hey Arbit!! I was trying to make sense of the financial crisis!! What happens when Debt holder becomes equity holder by exercising convertible bonds? Arbit:- Exactly the same as what happens when Girl Friend which is Fixed expense per month is promoted to Wife who takes your Full …


Business Definition of a Disease

TekNik:- Hey Arbit! Where is Perplex Singh these days. Haven’t seen him for a while. Arbit:- A distributor of low ROI FMCG products has Warehoused him with its Viral Marketing TekNik:???? Arbit: he has got Maleria!! Tweet This Post

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